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How to talk about the impact of basic research

In this blog, I’m sharing tips on how to talk about the difference that early-stage research makes, without over-hyping. People donate money to charities because they want to make a difference. And when charities show the impact that the research has made, they ‘give the people what they want’. Medical research charities want to show … Continue reading How to talk about the impact of basic research

How medical research charities can tell better stories – highlights from CharityComms Storyfest

CharityComms recently ran ‘Storyfest’, an excellent conference about great charity storytelling. This blog reflects on science storytelling. Plus, I share my highlights and top tips for how medical research charities can tell better stories about their work.  Science storytelling in charities During CharityComms Storyfest (as with other conferences on storytelling I’ve attended), there is a … Continue reading How medical research charities can tell better stories – highlights from CharityComms Storyfest