The research projects your charity funds will come to an end one day. And hopefully, they’ll make discoveries which will one day make a big impact on people’s health. But it’s worth considering how the information you have about these projects on your website is to be used, and what happens when the project ends. … Continue reading What to do with completed research project webpages
In this blog, I’ve collected examples of how medical research charities have used video to promote their research on social media. Why video? There’s plenty of reasons why videos are good for social media. The public love video and that means so do marketers. Social media posts with video get more engagement and shares than … Continue reading How other charities do … social media videos to promote research
Charities always need to show the impact of their work – primarily to show supporters how their donations make a difference. One way that some charities choose to do this is through a formal impact report. Formal impact reports are often designed to coincide with major milestones or anniversaries, or to launch new initiatives and … Continue reading How other charities do… impact reports
Conferences are where some of the most exciting, cutting-edge research gets presented - often for the very first time. As medical research charities, we have an opportunity to share these advances with our audiences, to tell them how research is making a difference in people’s lives. But with so much to talk about in a … Continue reading Conference content: time to change our mindset?
Why does your charity fund research? It might seem like an easy question. But looking at a lot of medical research charities, I don’t see many good answers. In this blog, we’ll look at why this question is worth thinking about, and how other charities have tried to answer it. Why should we start with … Continue reading Why does your charity fund research?