Blog

Here are my recommendations for five great books which will improve your science writing, making your work clear and engaging for your charity’s audiences.  I’m sometimes asked by people who write about science in medical research charities for recommendations of books to help improve their craft. So here’s a few great books on science writing … Continue reading 5 great books on science writing →

Never feel like you have the time to create good content? In this blog, I share some ideas for quick content ideas that will keep your supporters engaged.   It feels to me that there’s never enough hours in the day, and never enough days in the week. But if you work in charity comms, you … Continue reading Quick content ideas →

I share some great advice from three experts on why medical research charities should spend time building good relationships with their researchers – and how best to do that.  A key part of the work done by communications professionals within charities is talking about the research funded by the charity. And on this blog, I … Continue reading How to build good relationships with the researchers your charity funds →

When it comes to writing for your charity, doing it yourself isn’t always best. In this blog, we’ll explore how an external perspective can help you - and what you can do if that’s not an option.  Working within charities, there’s always the pressure of making the most of your time, and donations from your … Continue reading Why having an external perspective helps your writing – and your charity →

If you work for a medical research charity, when you’re writing about medical research, you’re probably fundraising. This blog explains why I think that and, what it means for your work.  Who is this for? What do we want them to do? And why? These are the three key questions you should be asking when … Continue reading Why most of your comms work is really fundraising →

In this blog, we’ll look at a few examples of medical research charity impact reports. We’ll also look at why a charity should have an impact report. Plus a few tips on how to write an impact report.  Charities always need to show the impact of their work – primarily to show supporters how their … Continue reading Best impact reports from medical research charities →

Is your charity’s blog struggling to get the number of views you’d like? Here I’ll share some advice on how to help you get more people to read your charity's blogs. You’ve written a great blog post for your charity. You share it with the world (or ask your digital team to do that). Then … Continue reading How to get more people to read your charity’s blogs →

In this blog, we’ll be looking at the pros and cons for charities of outsourcing work versus doing it yourself.  Outsourcing work to external freelancers or agencies is an important decision for any charity. It can take time and can be a significant investment, so it’s important to get that decision right.    I’m a freelance … Continue reading Outsource vs DIY – what’s best for your charity? →

In this blog, we’ll look at some popular science YouTube channels and what makes them great. I’ll share a few thoughts on how organisations like charities might use YouTube effectively as a channel in its own right. Behind Google, YouTube is the second biggest search engine website in the world and has two billion monthly … Continue reading Science YouTube Channels →

In this blog post, we’ll be looking at ‘sign-off’ – getting approval for a piece of work from people inside and outside the charity. We’ll look at ways to make the sign-off less painful while keeping the benefits the process brings.  If you ask any comms person in a charity with more than a few … Continue reading How to cut down sign-off →