Highlighting the impact of medical research

The Medical Research Foundation approached me to write some case studies for their first impact report. Although the Foundation had existed in one form or another for 100 years, it was only relatively recently that the charity had been through a modernisation process in preparation to becoming a more public-facing organisation. As part of this, they wanted to get across the difference made by the research they had funded. The team approached me to provide additional capacity to write up this information for their impact report.

I wrote an ‘impact case study’ for three of their research projects, based upon information provided by the charity and academic publications. I also conducted an interview with key researchers involved in each project, to get additional insight into the project’s aims and achievements, as well as quotes to bring the story to life.

The resulting case studies were published both in the impact report and on the charity’s website:

I also wrote a piece about the charity which ended up becoming the introduction to the Impact Report.

Jack Stonebridge, Senior Communications Manager for Medical Research Foundation, said:

I was delighted with the resulting case studies. Richard was able to communicate complex research… in a clear and engaging way, while staying true to our tone of voice. He provided regular progress updates and met all of our deadlines.

The published Impact Report and case studies provide vital evidence on what our researchers have achieved thanks to donations from the public. We’ve had excellent feedback from supporters, researchers and trustees, and the publication will continue to be a key resource for our communications and fundraising in the future.

I wouldn’t hesitate to work with Richard again, and would definitely recommend him for any research/fundraising comms projects.

Find out what else Jack said about my work.

Learning about the Medical Research Foundation’s diverse research portfolio was really enjoyable, and it was a pleasure to work with the team and help them get across the impact their research has made.